Abstract
This study investigates yoga travellers’ experiences in guided tours organized by the renowned online travel platform, Tripaneer. Travellers’ online narratives (N = 880) regarding three main yoga destinations were collected and examined through content analysis. Six main components were revealed: yoga facilities and services, a sense of awe, the overall benefits of yoga, a memorable experience, social interaction and learning about the local culture.
Original language | English |
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Pages (from-to) | 177-183 |
Number of pages | 7 |
Journal | Current Issues in Tourism |
Volume | 26 |
Issue number | 2 |
DOIs | |
Publication status | Published - 2023 |
Externally published | Yes |
Keywords
- Yoga tourism
- travellers’ experiences
- tripaneer
- user-generated content
- well-being
ASJC Scopus subject areas
- Geography, Planning and Development
- Tourism, Leisure and Hospitality Management