TY - JOUR
T1 - Tourist engagement
T2 - Toward an integrated framework using meta-analysis
AU - Rasul, Tareq
AU - Santini, Fernando de Oliveira
AU - Lim, Weng Marc
AU - Buhalis, Dimitrios
AU - Ramkissoon, Haywantee
AU - Ladeira, Wagner Junior
AU - Pinto, Diego Costa
AU - Azhar, Mohd
N1 - Publisher Copyright:
© The Author(s) 2024. This article is distributed under the terms of the Creative Commons Attribution 4.0 License (https://creativecommons.org/licenses/by/4.0/) which permits any use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).
PY - 2025/10
Y1 - 2025/10
N2 - Tourist engagement (TE) has gained prominence in academia and industry. While previous studies have focused on exploring TE in tourism and hospitality, no consolidated empirical study has been conducted. We conducted a comprehensive meta-analysis using data from 73 independent studies retrieved from 72 papers, with a total sample size of 41,757. Our analysis, using meta-analytic structural equation modelling, tested a conceptual framework and found that tourist experience and TE individually mediate tourists’ satisfaction, emotion, behavioral intention, and loyalty. Additionally, cultural (e.g., power distance, individualism, uncertainty avoidance, indulgence) and economic (e.g., human development index) moderators influence TE. Our findings also suggest that popular global destinations enhance the relationship between tourist experience, engagement, and behavioral intention.
AB - Tourist engagement (TE) has gained prominence in academia and industry. While previous studies have focused on exploring TE in tourism and hospitality, no consolidated empirical study has been conducted. We conducted a comprehensive meta-analysis using data from 73 independent studies retrieved from 72 papers, with a total sample size of 41,757. Our analysis, using meta-analytic structural equation modelling, tested a conceptual framework and found that tourist experience and TE individually mediate tourists’ satisfaction, emotion, behavioral intention, and loyalty. Additionally, cultural (e.g., power distance, individualism, uncertainty avoidance, indulgence) and economic (e.g., human development index) moderators influence TE. Our findings also suggest that popular global destinations enhance the relationship between tourist experience, engagement, and behavioral intention.
KW - MASEM
KW - Tourist engagement
KW - destination awareness
KW - destination image
KW - destination loyalty
KW - meta-analysis
KW - tourist behavioral intention
KW - tourist emotion
KW - tourist experience
KW - tourist satisfaction
UR - https://www.scopus.com/pages/publications/85190786378
U2 - 10.1177/13567667241238456
DO - 10.1177/13567667241238456
M3 - Article
AN - SCOPUS:85190786378
SN - 1356-7667
VL - 31
SP - 845
EP - 867
JO - Journal of Vacation Marketing
JF - Journal of Vacation Marketing
IS - 4
ER -