Abstract
This chapter explores the strategic synergy between supply chain and procurement management in enhancing pharmaceutical industry resilience. It examines how inte-grating these functions, supported by advanced digital technologies and sustainable practices, can improve operational efficiency and industry resilience. The chapter highlights key trends, challenges, and opportunities in this field, emphasising the importance of strategic alignment to navigate global challenges and market un-certainties. The findings underscore the potential for innovation and sustainability in pharmaceutical operations through a unified supply chain and procurement management approach, providing valuable insights for industry leaders and future research directions.
Original language | English |
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Title of host publication | Resiliency Strategies for Long-Term Business Success |
Publisher | IGI Global |
Pages | 317-349 |
Number of pages | 33 |
ISBN (Electronic) | 9798369391709 |
ISBN (Print) | 9798369391686 |
DOIs | |
Publication status | Published - 13 Sept 2024 |
ASJC Scopus subject areas
- General Medicine
- General Economics,Econometrics and Finance
- General Business,Management and Accounting
- General Social Sciences
- General Health Professions