Social media and tourists’ behaviors: Post-COVID-19

Salman Majeed, Haywantee Ramkissoon

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

17 Citations (Scopus)

Abstract

Social media develop relationships between different users through different communication websites. Users’ interaction with one another may influence their behaviors and travel decision-making. The use of social media during destination crises and tourists’ travel behaviors is an important topic to be explored in and post the global pandemic context. Our review of extant literature explores the factors that determine tourists’ usage of social media information and how it impacts their behaviors. We explore the associations between social media usage, anxiety, destination choice, and electronic world-of-mouth (eWOM). Our review presents how tourists’ perceived travel risk of epidemics, such as novel coronavirus pneumonia (COVID-19), mediates the relationships between social media information search behavior and travel decision-making. Our review and proposed theoretical framework identify multiple themes in the existing corpus with implications for future research and practice.

Original languageEnglish
Title of host publicationHandbook on Tourism and Social Media
Subtitle of host publicationResearch Handbooks in Tourism series
PublisherEdward Elgar Publishing Ltd.
Pages125-138
Number of pages14
ISBN (Electronic)9781800371415
ISBN (Print)9781800371408
Publication statusPublished - 1 Jan 2022
Externally publishedYes

ASJC Scopus subject areas

  • General Economics,Econometrics and Finance
  • General Business,Management and Accounting
  • General Social Sciences

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