Abstract
This chapter aims at sensitizing hospitality and tourism stakeholders on the need for a paradigm shift from partial smoke-free to comprehensive smoke-free hotels in light of the latest evidence on the dangers of smoking and the harms of tobacco smoke to non-smokers. This chapter will highlight the innovative approach to adopt to become real smoke-free hotels, discuss the means to become smoke-free support hotels and identify the criteria to be fulfilled by destinations wishing to implement the Smoke-Free Support Hotel Concept as an innovative approach to destination marketing.
| Original language | English |
|---|---|
| Title of host publication | The Routledge Handbook of Destination Marketing |
| Publisher | Taylor and Francis |
| Pages | 456-466 |
| Number of pages | 11 |
| ISBN (Electronic) | 9781351588287 |
| ISBN (Print) | 9781138118836 |
| DOIs | |
| Publication status | Published - 1 Jan 2018 |
| Externally published | Yes |
ASJC Scopus subject areas
- Economics, Econometrics and Finance (all)
- General Business,Management and Accounting