Habitual Facebook use as a prognosticator for life satisfaction and psychological well-being: social safeness as a moderator

Eugine Tafadzwa Maziriri, Brighton Nyagadza, Miston Mapuranga, Tafadzwa Clementine Maramura

Research output: Contribution to journalArticlepeer-review

9 Citations (Scopus)

Abstract

Purpose: This study aims to examine the impact of habitual Facebook use (HFU) on life satisfaction and psychological well-being. In addition, the study examined the impact of life satisfaction on psychological well-being. Moreover, the study investigates the impact of social safeness in moderating the relationship between HFU and life satisfaction. Design/methodology/approach: The study employed a quantitative survey design, using a sample of 261 Generation Y students based in Mthatha, in the Eastern Cape Province of South Africa. Scales for data collection were operationalized from prior studies. The collected data were analyzed using structural equation modeling. Findings: The study’s results disclosed that HFU positively and significantly impacts life satisfaction and psychological well-being. In addition, life satisfaction positively and significantly impacted psychological well-being. Moreover, the results showed that social safeness had a positive and significant moderating effect on the nexus between HFU and life satisfaction. Originality/value: This study contributes to understanding HFU as a precursor to life satisfaction and psychological well-being among Generation Y students. Also, evaluating the moderating effect of social safeness contributes to a more thorough understanding of the link between HFU and life satisfaction. Furthermore, this research aims to add to the body of knowledge in Africa’s communication psychology and social media literature, a field that has received little academic attention in developing countries.

Original languageEnglish
Pages (from-to)153-179
Number of pages27
JournalArab Gulf Journal of Scientific Research
Volume40
Issue number2
DOIs
Publication statusPublished - 23 Aug 2022
Externally publishedYes

Keywords

  • Habitual Facebook use
  • Life satisfaction
  • Psychological well-being
  • Social safeness

ASJC Scopus subject areas

  • Ecology, Evolution, Behavior and Systematics
  • Agronomy and Crop Science
  • Water Science and Technology

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