Examining the Impact of eWOM-Triggered Customer-to-Customer Interactions on Travelers’ Repurchase and Social Media Engagement
- Ernest Emeka Izogo
- , Mercy Mpinganjira
- , Heikki Karjaluoto
- , Hongfei Liu
- Ebonyi State University, Abakaliki
- University of Johannesburg
- University of Jyväskylä
- University of Southampton
Research output: Contribution to journal › Article › peer-review
39
Citations
(Scopus)