| Original language | English |
|---|---|
| Pages (from-to) | A14-A19 |
| Journal | Industrial Marketing Management |
| Volume | 97 |
| DOIs | |
| Publication status | Published - Aug 2021 |
ASJC Scopus subject areas
- Marketing
C. Anthony Di Benedetto, Adam Lindgreen, Mustapha Belkhouja, Hyungseok Yoon, François Maon, Robin Nunkoo
Research output: Contribution to journal › Editorial
| Original language | English |
|---|---|
| Pages (from-to) | A14-A19 |
| Journal | Industrial Marketing Management |
| Volume | 97 |
| DOIs | |
| Publication status | Published - Aug 2021 |