Developing a consumer loyalty model

Jeynakshi Ladsawut, Robin Nunkoo

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish
Title of host publicationThe Routledge Handbook of Consumer Behaviour in Hospitality and Tourism
PublisherTaylor and Francis
Number of pages9
ISBN (Electronic)9781317334705
ISBN (Print)9781138961678
Publication statusPublished - 1 Jan 2017
Externally publishedYes

ASJC Scopus subject areas

  • Economics, Econometrics and Finance (all)
  • General Business,Management and Accounting

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