Creating a sustainable Zimbabwean film and television industry

This article unveils the current situation in Zimbabwean film and television industry based on its history, regulatory laws, digitalization and the new technological innovations. The paper attempts to conceptualize on how to create a viable and consistent film and television industry in Zimbabwe. Based on the secondary sources and random interviews with filmmakers, it was observed that more research is required to strengthen the Zimbabwean film and television industry in order to produce quality films and compete with the current market demand. The industry needs qualified personnel to run companies effectively, investment to produce films, new equipment to operate efficiently, co-productions with other countries to exchange skills, and public support especially from the government and the citizens to promote the sales of the film for it to become sustainable. Furthermore, the industry needs to take measures to establish a well-defined policy that promote films in Zimbabwe and accommodate foreign investment in order for the industry to develop.