A make-buy decision framework for new product introduction: An automotive manufacturing perspective

Avilan Reddy; Nazeer Joseph; Annlize L.marnewick

doi:10.1109/TEMSCON-EUR52034.2021.9488624

A make-buy decision framework for new product introduction: An automotive manufacturing perspective

Avilan Reddy, Nazeer Joseph, Annlize L.marnewick

University of Johannesburg

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

3 Citations (Scopus)

Abstract

The make-buy decision is a scenario whereby an organization will determine whether to outsource or internally produce a given product. Traditionally automotive manufacturers tend to use experience and internal organizational discussions as opposed to a scientific framework to make a final decision when confronted by a make or buy scenario. Through the research conducted the main influencing factors on the make-buy decision were identified, along with each factor respective sub-criteria. The literature review further found the Analytical hierarchy process method (AHP) was the optimal decision-making technique to use in development of the make-buy decision framework. The investigation culminated in a proposed make-buy decision making framework for use during the new product introduction (NPI) process, within the automotive manufacturing environment. This framework provides a structured approach to the make-buy decision making scenario.

Original language	English
Title of host publication	2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021
Publisher	Institute of Electrical and Electronics Engineers Inc.
ISBN (Electronic)	9781665440912
DOIs	https://doi.org/10.1109/TEMSCON-EUR52034.2021.9488624
Publication status	Published - 17 May 2021
Event	2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021 - Virtual, Online, Croatia Duration: 17 May 2021 → 20 May 2021

Publication series

Name	2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021

Conference

Conference	2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021
Country/Territory	Croatia
City	Virtual, Online
Period	17/05/21 → 20/05/21

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

SDG 9 Industry, Innovation, and Infrastructure

Keywords

Decision making
Make-buy
New product introduction

ASJC Scopus subject areas

Management Information Systems
Strategy and Management
Engineering (miscellaneous)
Civil and Structural Engineering
Safety, Risk, Reliability and Quality

Access to Document

10.1109/TEMSCON-EUR52034.2021.9488624

Cite this

Reddy, A., Joseph, N., & L.marnewick, A. (2021). A make-buy decision framework for new product introduction: An automotive manufacturing perspective. In 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021 Article 9488624 (2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/TEMSCON-EUR52034.2021.9488624

Reddy, Avilan ; Joseph, Nazeer ; L.marnewick, Annlize. / A make-buy decision framework for new product introduction : An automotive manufacturing perspective. 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021. Institute of Electrical and Electronics Engineers Inc., 2021. (2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021).

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abstract = "The make-buy decision is a scenario whereby an organization will determine whether to outsource or internally produce a given product. Traditionally automotive manufacturers tend to use experience and internal organizational discussions as opposed to a scientific framework to make a final decision when confronted by a make or buy scenario. Through the research conducted the main influencing factors on the make-buy decision were identified, along with each factor respective sub-criteria. The literature review further found the Analytical hierarchy process method (AHP) was the optimal decision-making technique to use in development of the make-buy decision framework. The investigation culminated in a proposed make-buy decision making framework for use during the new product introduction (NPI) process, within the automotive manufacturing environment. This framework provides a structured approach to the make-buy decision making scenario.",

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Reddy, A, Joseph, N & L.marnewick, A 2021, A make-buy decision framework for new product introduction: An automotive manufacturing perspective. in 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021., 9488624, 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021, Institute of Electrical and Electronics Engineers Inc., 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021, Virtual, Online, Croatia, 17/05/21. https://doi.org/10.1109/TEMSCON-EUR52034.2021.9488624

A make-buy decision framework for new product introduction: An automotive manufacturing perspective. / Reddy, Avilan; Joseph, Nazeer ; L.marnewick, Annlize.
2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021. Institute of Electrical and Electronics Engineers Inc., 2021. 9488624 (2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - A make-buy decision framework for new product introduction

T2 - 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021

AU - Reddy, Avilan

AU - Joseph, Nazeer

AU - L.marnewick, Annlize

PY - 2021/5/17

Y1 - 2021/5/17

N2 - The make-buy decision is a scenario whereby an organization will determine whether to outsource or internally produce a given product. Traditionally automotive manufacturers tend to use experience and internal organizational discussions as opposed to a scientific framework to make a final decision when confronted by a make or buy scenario. Through the research conducted the main influencing factors on the make-buy decision were identified, along with each factor respective sub-criteria. The literature review further found the Analytical hierarchy process method (AHP) was the optimal decision-making technique to use in development of the make-buy decision framework. The investigation culminated in a proposed make-buy decision making framework for use during the new product introduction (NPI) process, within the automotive manufacturing environment. This framework provides a structured approach to the make-buy decision making scenario.

AB - The make-buy decision is a scenario whereby an organization will determine whether to outsource or internally produce a given product. Traditionally automotive manufacturers tend to use experience and internal organizational discussions as opposed to a scientific framework to make a final decision when confronted by a make or buy scenario. Through the research conducted the main influencing factors on the make-buy decision were identified, along with each factor respective sub-criteria. The literature review further found the Analytical hierarchy process method (AHP) was the optimal decision-making technique to use in development of the make-buy decision framework. The investigation culminated in a proposed make-buy decision making framework for use during the new product introduction (NPI) process, within the automotive manufacturing environment. This framework provides a structured approach to the make-buy decision making scenario.

KW - Decision making

KW - Make-buy

KW - New product introduction

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DO - 10.1109/TEMSCON-EUR52034.2021.9488624

M3 - Conference contribution

AN - SCOPUS:85112162644

T3 - 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021

BT - 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021

PB - Institute of Electrical and Electronics Engineers Inc.

Y2 - 17 May 2021 through 20 May 2021

ER -

Reddy A, Joseph N , L.marnewick A. A make-buy decision framework for new product introduction: An automotive manufacturing perspective. In 2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021. Institute of Electrical and Electronics Engineers Inc. 2021. 9488624. (2021 IEEE Technology and Engineering Management Conference - Europe, TEMSCON-EUR 2021). doi: 10.1109/TEMSCON-EUR52034.2021.9488624

A make-buy decision framework for new product introduction: An automotive manufacturing perspective

Abstract

Publication series

Conference

UN SDGs

Keywords

ASJC Scopus subject areas

Access to Document

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