Personal profile
Research Interests
Creativity, strategic innovation, higher education, and entrepreneurship.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 1 No Poverty
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SDG 4 Quality Education
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SDG 8 Decent Work and Economic Growth
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SDG 9 Industry, Innovation, and Infrastructure
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SDG 12 Responsible Consumption and Production
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SDG 13 Climate Action
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SDG 16 Peace, Justice and Strong Institutions
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SDG 17 Partnerships for the Goals
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Dive into the research topics where Ziska Fields is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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SMEs, digital transformation and sustainable development: a systematic review of barriers, enablers and outcomes
Yesuf, Y. M. & Fields, Z., 2026, In: Cogent Business and Management. 13, 1, 2631198.Research output: Contribution to journal › Review article › peer-review
Open Access -
Work environment and innovative work behavior: The role of creativity in the tourism industry context
Yesuf, Y. M. & Fields, Z., 2026, (Accepted/In press) In: Journal of the International Council for Small Business.Research output: Contribution to journal › Article › peer-review
Open Access -
Artificial Intelligence Adoption as a Driver of Innovation and Competitiveness in SMEs: A Bibliometric and Systematic Review
Yesuf, Y. & Fields, Z., 2025, In: F1000Research. 14, 1187.Research output: Contribution to journal › Review article › peer-review
Open Access2 Citations (Scopus) -
Driving Transformational Innovation With Social Creativity
Fields, Z., Mackel, L. & Sonnenburg, S., 13 Nov 2025, IGI Global. 394 p.Research output: Book/Report › Book › peer-review
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Entrepreneurial decision-making and tourism resilience: Organisational crisis responses
Yesuf, Y. M. & Fields, Z., Jan 2025, In: Acta Commercii. 25, 1, a1439.Research output: Contribution to journal › Article › peer-review
Open Access
Press/Media
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21 April: Celebrating World Creativity and Innovation Day
21/04/23 → 22/04/23
2 items of Media coverage
Press/Media